Friday, April 29, 2011

Marcia Zia/Paul Priven: Good Shepherd Interview


Good Shepherd Center Interview: Marcia Zia / Paul Priven

Marcia Zia, formerly an Emmy nominated set decorator and Paul Priven, a former first assistant director, met each other and started their careers in the entertainment industry.  Since 1999, the husband and wife team—through their namesake company Zia•Priven have created extraordinary lighting for the interior design trade. Known for a sleek, modern aesthetic and the use of luxurious materials, their lighting is featured internationally in, among others, the Grand Hotel Stockholm, the Fontainebleau Hotel & Resort, and Four Seasons Santa Barbara. Their client list includes top designers such as Jamie Drake, Benjamin Noriega-Ortiz, Roderick Shade and Mark Zeff and their work has been published internationally over 200 times.

This power couple is always on the go and is always a pleasure to hang out with. We are so happy they are participating as designers for the Good Shepherd Charity Design Project.

TP: How did you hear about the GS Design Project?
MZ & PP: We heard about this fantastic project through the Designers Networking Group, headed by Vanessa De Vargas.

TP: Why did you choose to design a room?
MZ & PP: There are several reasons we chose to design a room. First and foremost, we look for ways to give back to the community when we can.  Secondly, we realize that designing and manufacturing lighting doesn’t save the world, so we try to do our part.  Also, Marcia, who’s a former Emmy-nominated set decorator, was excited at the thought of taking on an interior design project, and Paul has had an increased desire to try his hand at interiors as well.

TP: What do you think the biggest challenge of the project will be? (i.e., Time,
Donations, Room Size, etc)
MZ & PP: The room size is quite a challenge as we want to make sure the occupant will have all the necessities to feel relaxed and comfortable and truly enjoy the space.

TP: Do you have an inspirational photo for this project?
MZ & PP: There’s not a particular photo we’re using for inspiration, but there are colors, fabrics and textures we’re excited to work with.

TP: What are you most looking forward to with the project?
MZ & PP: We really look forward to creating a warm, welcoming home for the woman who will be living there for the next couple years.  We want her to feel special every time she walks through the door. 

TP: All the rooms at Good Shepherd are dorm size, what advice or tip do you have for someone decorating a space this small? 
MZ & PP: Choose pieces that are multi-functional, such as seating that doubles as storage.  Another good tip would be to keep your color palette limited.  Fewer colors will keep the room feeling cohesive.

TP: Do you have a partner for this project, if so, who is it?
MZ & PP: We’re working together—Marcia Zia and Paul Priven, husband and wife and the creative team behind Zia-Priven Extraordinary Lighting.

TP: What made you decide to partner up for this project?
MZ & PP: We’ve enjoyed doing the interior design of the homes we’ve lived in as well as for friends and family, but when this project came around we jumped at the chance to work together because not only could we do something we loved we could also give back.

TP: How will you split the design responsibilities of the project?
MZ & PP: Since we work so well together as a team, we’re going to go with the flow.  If one of us conks out, the other will be there to save them.

TP: Do you think it will be harder or easier having a partner for this project? Why?
MZ & PP: It will definitely be easier to work together.  We have each other to bounce ideas off of and if we’re going to paint, Paul gets the trim and Marcia gets the walls…

TP: Have you ever participated in a project like this before?
MZ & PP: We’ve donated lighting to numerous projects similar to the Good Shepard.  Two that come to mind immediately are the Domino Design Project in New York and more recently, the Upward Bound House in Culver City, but we’ve never had a chance to design a room.

TP: What are some of the challenges in doing a project like this?
MZ & PP: The biggest challenge for us would be time management. We run Zia-Priven, we’re completing a new collection and we want to create an ultra-chic, ultra-luxurious home for the soon-to-be resident. 

TP: What have you learned, not only about design but about yourself from doing a project like this?
MZ & PP: We’ve learned how fortunate a lot of us in this world are and how we, as a people in this day and age, tend to take too much for granted.  We also learned that we’re willing to beg, borrow and almost steal to make this room as beautiful as possible!

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